The influence of the media on the formation of trust in digital platforms
Abstract
The article deals with the problem of media influence on public confidence in the use of artificial intelligence in the functioning of electronic services. This problem is based on a contradiction, when, on the one hand, some mass media popularize electronic services, thereby directing the population to the path of integration into the virtual environment, while some, on the contrary, promote the idea of distrust of these services, thereby warning people against integration into the environment in question.
The article is conditionally divided into several parts, which correspond to the positions from which the above-described problem is analyzed: 1. citizens' trust in the media; 2. citizens' trust in artificial intelligence, which is being introduced into an increasing number of electronic platforms. In conclusion, the article presents conclusions and recommendations based on the results of studying the influence of the media on the formation of public confidence in the use of artificial intelligence systems in the functioning of Internet platforms.
About the Authors
P. V. Razov
Financial University under the Government of the Russian Federation
Russian Federation
Russian Federation
Razov Pavel Viktorovich, Doctor of Sociology, Professor
Moscow
A. V. Garaganov
Financial University under the Government of the Russian Federation
Russian Federation
Russian Federation
Garaganov Artur Vladimirovich, Researcher at the Center "Locomotives of Growth" Department of Sociology
Moscow
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Review
For citations:
Razov P.V., Garaganov A.V. The influence of the media on the formation of trust in digital platforms. P.O.I.S.K. 2023;(1):98-106. (In Russ.)
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